The Auvergne-Rhône-Alpes Region is inviting innovative companies to join its dedicated pavilion at CES 2027 in Las Vegas, offering a turnkey exhibition space, comprehensive support, and significant financial subsidies.

Designed as a self-contained interaction hub within Eureka Park, the regional pavilion will carry its own visual identity. Each selected company receives a kiosk equipped with a small built-in console, a locked storage compartment, a screen, and a branded totem. All display materials will follow a template that combines the Region’s graphic charter with company-supplied text, photos, and visuals, ensuring a consistent and highly visible collective presence.

The Region will assign each exhibitor’s location within the pavilion to optimize foot traffic and improve visitor flow both inside and around the space.

Support spans the entire project timeline. Before the show, companies can access export workshops, PR and IP protection sessions, and pre-departure briefings. A press conference at the Regional Council highlights their participation. The Region also provides guidance on booth visual design and distributes a communications kit, alongside administrative help with grant applications. During CES, assistance includes preparation for the Unveiled event and pitch sessions, booth setup, and the facilitation of business meetings. On-site highlights feature a visit by a regional political representative and a dedicated regional evening event. A videographer and photographer will document the entire event, while the social media channels of the Region, Minalogic, and Auvergne-Rhône-Alpes Entreprises amplify visibility. Teams from all three organizations remain present throughout. After the show, the Region manages the grant processing and tracks press coverage for six months.

Financially, the Region covers the full cost of the pavilion—including space rental, construction, setup, and event-related promotional materials. For eligible companies, the Region subsidises 50% of participation costs. The key expenses are: a fully furnished exhibition space within the pavilion at €2,705 excl. tax before subsidy (€1,353 after); travel for one person per company capped at €1,200 excl. tax (€600 after); accommodation at a per diem of €343 excl. tax per day for seven days, totalling €2,401 excl. tax (€1,200 after); and participation in the Innovation Award or Unveiled event at €800 excl. tax (€400 after), with registration deadlines in early September. Companies may not add banners or kakemonos to maintain safety and visual harmony.

Exhibitor selection takes place in late July 2026, and the Region may extend the call. The application deadline is July 6, 2026, at 12:00 PM, submitted via email to economie@auvergnerhonealpes.fr. For further details, contact Elise KHIM at the Region (elise.khim@auvergnerhonealpes.fr, 04 26 73 47 58) or Kate Margetts at Minalogic (kate.margetts@minalogic.com, +33 6 37 41 65 65).

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A COMMUNAL SPACE AT THE REGIONAL PAVILION

Designed as a standalone unit and conceived as a true hub for interaction and engagement, the regional pavilion will have its own dedicated visibility within Eureka Park.

Each exhibiting company will have a kiosk featuring a small built-in console, a locked storage compartment, and a screen, as well as a totem bearing its logo.

To ensure consistency and thus greater visibility for the space, the visuals on these two media (the terminal and the totem) will adhere to a template specific to the Region’s graphic charter, incorporating customized elements provided by each company (text, photos, visuals, etc.).

LOCATION WITHIN THE PAVILION

Depending on the selected companies and any demonstrators, the Region will directly assign the companies their locations within the pavilion.

The goal is to:

maximize visitor traffic in the pavilion to increase the companies’ visibility;

improve the flow of traffic both inside and outside the pavilion.

SUPPORT THROUGHOUT THE PROJECT

Before the trade show:

The Region and its partners offer companies various key events:

to help them prepare for the event: export workshops, public relations, IP protection, and pre-departure tips sessions;

to highlight their participation: a press conference at the Regional Council building.

Assistance and advice will also be provided to companies to help them design the visuals for their corner within the pavilion. A communications kit will also be distributed.

Administrative support for managing the grant.

During the trade show:

Support for the Unveiled event and pitch preparation.

Assistance with booth setup.

Creation of business opportunities and meetings.

Highlights planned for the booth, including a visit from a regional political representative and a regional evening event.

A videographer and photographer will be present throughout the trade show.

Communication and sponsorship on the social media channels of the Region, Minalogic, and the Auvergne-Rhône-Alpes Entreprises agency.

Constant presence of teams from the Region, Minalogic, and the Auvergne-Rhône-Alpes Entreprises agency.

After the trade show:

Management and processing of the grant.

Measurement of press coverage up to 6 months after the event.

REGIONAL OFFER RATES

The Auvergne-Rhône-Alpes Region covers the full cost of the pavilion: space rental, setup, booth construction, and promotional materials related to the event.

In addition, the Region subsidizes 50% of the participation costs for eligible companies. The Region’s goal is to help innovative companies in its territory grow through this trade show.

Eligible expenses include:

The company’s exhibition space, fully equipped and furnished, within the regional pavilion: €2,705 excl. tax (before subsidy), or €1,353 excl. tax (after subsidy)

Travel: flight for one person per company—based on a maximum of €1,200 excl. tax (before subsidy), or a maximum of €600 excl. tax (after subsidy)

Accommodation expenses: per diem of €343 excl. tax/day for one person per company-based on 7 days: €2,401 excl. tax (before subsidy), or €1,200 excl. tax (after subsidy)

Participation in the Innovation Award or Unveiled: €800 excl. tax (before subsidy): €400 excl. tax (after subsidy). Registration deadlines are scheduled for early September.

Special Conditions:

The selection of exhibitors for the Regional Pavilion will take place in late July. The Region reserves the right to extend the call for applications.

To maintain visual consistency and harmony, the kiosks/workstations will reflect the regional identity while incorporating the companies’ visuals. No banners or kakemonos may be added for space and safety reasons.

Communication regarding and at the event will be carried out in accordance with the Region’s guidelines.

Interested in the CES?

Fill out and submit the documents now to dive into the CES 2027 adventure!

Apply by July 6, 2026 – 12:00 PM

Submit your application: economie@auvergnerhonealpes.fr

Documents to complete for your application

Additional Information

Auvergne-Rhône-Alpes Region – Department of Economy, Employment, and Relocation

Elise KHIM | Economic Development Officer | Auvergne-Rhône-Alpes Region

elise.khim@auvergnerhonealpes.fr : 04 26 73 47 58

Minalogic

Kate Margetts | Director of Business Development

kate.margetts@minalogic.com | M: +33 (0)6 37 41 65 65

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